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炒作

chǎozuò

to hype; to sensationalize

HSK 7-9

Pronunciation

chǎozuò

Example sentence

这家公司花了大量资金炒作新产品,试图吸引消费者眼球。

zhè jiā gōngsī huā le dàliàng zījīn chǎozuò xīn chǎnpǐn, shìtú xīyǐn xiāofèizhě yǎnqiú.

The company spent a lot of money hyping its new product, trying to attract consumer attention.

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